Every Cup Has a Story. Ours Began in 1968

From traditional coffee shops to a familiar part of everyday life.

SINCE / 1968

Nanyang Flavours, Rooted in Johor.

Sheng Fatt Coffee was founded in Johor, Malaysia, in 1968 by Mr. Tan. The business began by supplying traditional black coffee and Ceylon tea to local grocery stores and coffee shops, and gradually developed a wider range of coffee and other beverages.

Heritage is about more than preserving a method. It is about sharing familiar flavours and the warmth of human connection with the next generation as times change.

1968

Year Founded

50+

Years of Heritage

Nanyang

Coffee Culture

——    OUR JOURNEY · HOW WE GREW

From Humble Beginnings to Everyday Moments.

1968

Our Johor Beginnings

Founded by Mr. Tan in Johor, the brand initially sold traditional black coffee and Ceylon tea.

Growth

Expanding Our Range

From serving grocery stores and coffee shops, the business expanded into more coffee, tea and instant beverage products.

Today

Keeping Tradition Alive

Today, its wider beverage selection serves different preferences while staying connected to traditional Nanyang coffee culture.

——    HEALTH-CONSCIOUS INNOVATIONS

Rooted in Wellness, Inspired by Life.

The brand has also expanded its product line to address daily nutritional needs, offering items such as brown rice drinks, breakfast cereals, nutritious oats, and almond oats. This segment complements the coffee offerings, demonstrating that the brand is not solely focused on traditional coffee but is also exploring a wider range of everyday dietary options.

Commitment to Quality and Safety

We prioritize food hygiene and safety. To meet growing market demands, we are planning to invest in a modern production facility that complies with international food safety standards such as HACCP (Hazard Analysis Critical Control Point), GMP (Good Manufacturing Practice), and ISO management systems.